Google Adsense Auto Ads

Google AdSense Auto Ads: Features and benefits

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Today in this article we will discuss what is Google Adsense Auto Ads, how it works and how to enable it on a blog or website?

This is a new ad format from Google Adsense that automatically serves all ad formats with an ad unit at the best location in your blog.

So let’s know the benefits and features of Google Auto ads in detail.

Google AdSense is the best ad network in the world. AdSense team has started the AdSense auto ads facility on 21st February, 2018 for all publishers/bloggers and website owners.

Adsense Auto Ads is an amazing ad format that allows displaying multiple ad formats with one ad unit. It helps in increasing both user experience and AdSense earnings.

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If you have a Google Adsense account, then you will see “Switch to Auto Ads” notification. Google Auto Ads is a function that allows you to show best-optimized ads formats on your blog or website automatically. It is the easiest and fastest way to monetize a blog or website.

When you paste the ad code of Google auto ads on your blog or website, it automatically starts serving ads in multiple locations in your blog.

How to Enable AdSense Auto Ads

It is very easy to monetize a blog or website through Google AdSense Auto Ads, in which you do not need any special steps.

  • log in to your Google Adsense account.
  • In the left side, click on My Ads >> Auto Ads again click on Get started.
Google AdSense Auto Ads
  • A new page will appear in front of your screen. Here you have to select the ad format (text and display ads, feed ads, article ads, matched content ads, anchor ads, vignette ads) which you want to include in Google Auto Ads. Youy can also get new ad formats under automatically get new formats option. After that click on Save button.
  • In the next page copy the ad code and paste the code between the <head> and </head> tags of every page of your blog or you can also use any other technique which is suitable for you.
  • If your blog or website is created on WordPress platform, then you can use Insert Headers and Footers WordPress plugin to paste ad code in head and footers.
Google AdSense Auto Ads
  • Auto ads will start appearing on the blog or website in 15 to 20 minutes after code setup.
  • After creating an auto ad unit, you can go to My Ads >> Auto Ads to customize it and check its performance. As you can see in the below screenshot.

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Which ad formats are included in AdSense Auto Ads

In AdSense auto ads, you can control multiple ads unit.

  1. Text and Display Ads
  2. In Feed Ads
  3. In Article Ads
  4. Matched Content Ads
  5. Anchor Ads
  6. Vignette Ads

Apart from this, it also includes “Automatic Get New Format” feature so that when Google AdSense adds a new ad format, that ad format will be automatically added to your blog or website.

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How AdSense Ads Works

Google Auto Ads focuses on the following points to serve ads on your blog or website.

  1. Page structure
  2. Detect existing Google ads on blogs (Google Auto Ads only detects AdSense ads).
  3. AdSense auto ads analyzes various elements like page layout, content length, existing AdSense Ads etc. before showing ads on your blog or website.

Benefits of AdSense auto ads

The big advantage of using AdSense auto ads is that there is no need to optimize Adsense ads placement. Google Auto Ads automatically serves ads at the best place in your blog or website.

  • Easy to Use: You don’t need special setting for Google Auto Ads. You do not need ad placement optimization.
  • Increase Adsense Revenue: AdSense auto ads analyzes elements like page, layout and content length in your blog, then serves ads at the best location. It helps in getting more ad clicks which increase your Adsense revenue.
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