Google ad manager is a tool that allows businesses to manage their Google Ads accounts. Google ad Manager Sign in and account creation services are provided by Google for free.
It enables users to create and oversee campaigns, monitor performance, and perform other related tasks. This tool also provides services for account sign-in and account creation.
The article outlines steps to log in to the Google Ad Manager account.
What is Google Ad Manager?
It is an ad-serving platform that helps large publishers manage their ad inventory and revenue in one place. Earlier, the service was known as DoubleClick for Publishers.
| Developer | |
| Release | February 22, 2010 |
| Services | Online advertising |
| Charges | Free |
| Website | https://admanager.google.com/home |
Ad Manager offers a variety of features to help publishers optimize their ad revenue, including:
- Ad Serving: It can serve ads from multiple ad networks, including Google’s own DoubleClick Ad Exchange. This allows publishers to maximize their revenue by selling ads through multiple channels.
- Ad Management: Ad Manager provides tools to help publishers manage their ad inventory and campaigns effectively. Publishers can use Ad Manager to track performance, set up targeting and bidding strategies, and more.
- Revenue Reporting: The ad Manager offers detailed reports on ad performance and revenue. This information can be used to optimize campaigns and improve overall performance.
What is GAM for?
Google Ad Manager (GAM) is for large publishers who have page views of more than 1 Million in a month or have multiple clients and or work as an ad agency.
It works the same as AdSense works for publishers, but AdSense does not allow the publishers to manage ads units directly from the advertizes. However, on GAM publishers have the option to buy/sell ads units, streamline operations and capture the most value for every impression.
With GAM, businesses can also target their ad units to specific audiences, track ad performance, and optimize their campaigns for better results.
If you’re looking to get started with online advertising, GAM is a great option. Signing up for an account is easy, and once you’re logged in, you can start creating your first campaign.
Read: Google AdSense Auto Ads: Features and benefits
How to login to Your Google Ad Manager Account
If you want to login / sign in to your GAM account, follow these steps:
- Go to https://www.google.com/admanager/.
- Enter your email address and password in the sign-in form.
- Click the “Sign in” button.
- If you have multiple accounts, select the account you want to use from the drop-down list.
- Once you’re signed in, you’ll be taken to your account’s home page.
Getting Started with GAM
To get started with GAM, you will need to login to your account with the steps mentioned above.
Once you have signed in, you will be able to access the tool from the main menu. From here, you can begin creating or editing your campaigns.
The different types of Ads you can manage with GAM
There are three types of ad units that you can manage with GAM:
- Display ads
- Video ads, and
- Interstitial ads
Display ads are the most common type of ad unit and can be used to promote products or services on websites and apps.
Video ads are another type of ad unit that can be used to promote products or services on websites and apps.
Interstitial ads are full-screen ads that are shown on the entire screen of the host app. These can also be used to promote products or services on websites and apps.
How to publish the first ads
If you already have a Google account (if not, create one at google.com), visit admanager.google.com and sign in with your login credentials like – username and password.
Once you’re signed in, you’ll be taken to the Ad Manager interface. If this is your first time using Ad Manager, you’ll see a “Welcome to Ad Manager” message with some helpful tips.
You can either dismiss this message or take a tour of the interface before getting started.
To set up your first ad unit, click on the “Inventory” button in the top-left corner of the screen. This will open up a sub-menu “ad units” dropdown option.
In the “New ad unit” field, enter a name for your ad unit (e.g., “NCERT Infrexa side ads 1”). Then, set Target Window (blank is recommended) and see other options like – Rwards, refresh rate, and labels then click on the save button to submit the details.
If you’re not sure which option you need to select, you can always click on a question sign given at the front of each option.
Next, come back to the Ad Unit section and click on the ad unit you recently created. Now you will see an option ‘Tags’ on the top menu.
Fill in the necessary details and follow the instructructions. Press continue to get the ad codes known as ‘Document Header’ and ‘Document Body’.
These are the codes you need to put on the header and body section of the page where you need to show ads. Please note, you have to wait for 4 to 24 hrs to show the ads to your slots once you place the code.
You can also check the status of your ad live at https://jsbin.com However, if you’re creating a video ad unit, you’ll want to select the “Master option.”
Once you’ve selected a master type, you’ll need to choose proper sizing for your ads Here are the top-performing ad sizes.
How to protect your account from fraud?
Google Ads Manager is a powerful tool that allows you to manage your Google Ads campaigns. However, like any tool, it can be abused by people with malicious intent.
There are a few things you can do to protect your account from fraud:
- First and foremost, use a strong password for your account, and don’t share it with anyone.
- Keep an eye on your account activity and look out for any unusual or suspicious activity. If you see anything out of the ordinary, report it to Google immediately.
- Be careful about clicking on links in email messages or on websites. If you’re not sure if a link is safe, don’t click on it.
By following these simple tips, you can help keep your GAM account safe from fraudsters.
How and where to find the best Google ads management services?
There are a few things to consider when looking for the best Google ads management services.
The first is to make sure that the company you’re considering is reputable and has a good track record. You can check out reviews online or ask around for recommendations.
Once you’ve found a few companies that you’re interested in, the next step is to compare their services and prices. Be sure to get quotes from each company so that you can compare apples to apples.
Finally, it’s important to read the fine print before signing up for any service. Make sure you understand what you’re getting into and what the company’s cancellation policy is.
This way, you can be sure that you’re not locked into a contract that isn’t right for you.
What is google ad manager 360
Ad Manager 360 is the premium version of ad manager that offers more features and benefits than the regular ad manager.
The GAM only provides 90 to 200 Million impressions per month for free. If you exceed this limit you will receive a notification to upgrade your account to GAM 360.
It comes with much richer features like – Data Transfer option, Google Analytics, Data Studio, Conversion reporting, AdSense Backfill, PG Deals, Open bidding and manual contract etc.
In other words, Google ad manager 360 provides much better tools that help you create and manage your campaigns, track your results, and optimize your ads in a better way than GAM.
Can I earn money from google ad manager?
Of course! by displaying your ad units (ad tags) on your own or another publisher’s site and generating revenue in dollars.
GAM Certification
When you complete an online training program on Google, it will provide you a Google certificate to demonstrate your skills and expertise with the Google product.
There are basically, three certificates are available –
- Beginner
- Intermediate and
- Advanced
Google ad manager API
GAM avails free ‘GAM API‘ for developers so that they can build applications and integrate it with your parent servers to enhance the seamless reporting of the data.
Conclusion
“Google ad manager” is a tool that allows businesses to manage their Google Ads inventories.
In order to sign in to your account and get started, you’ll need to create a Google Ads account and link it to your “GAM” account.
Once you’ve done this, you’ll be able to access all of the features of “GAM” and start managing your campaigns.
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